If you're not familiar with it, through the Cook for the Cure Program, KitchenAid donates 10% of the retail sales price for each pink item that is purchased and registered to Susan G. Komen for the Cure. In total, the company donated over $1 million to the charitable foundation last year.Although my KitchenAid Artisan stand mixer is a neutral Chrome Metallic shade, my 7-speed hand mixer is also part of the Cook for the Cure line and therefore pleasantly pink as well:
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